Track Every Call Source with Accuracy Using AI-Powered Dynamic Number Insertion

Want to know exactly which marketing channels are driving your incoming calls? CallGauge AI’s Dynamic Number Insertion (DNI) provides you clear visibility into every source. When you add a small JavaScript snippet to your website, your static phone numbers instantly change into unique tracking numbers based on traffic sources of the visitor. This allows you to see precise and real time attribution for every incoming phone call.

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What Is DNI and Why Does It Matter?

Dynamic Number Insertion (DNI) is an advanced call tracking method that shows a unique tracking number which changes automatically based on visitor’s traffic source. This includes Google Ads, organic search, social media platforms, referral links, and other traffic sources. By swapping the number in real time, DNI reveals which marketing channels drive actual phone calls.

CallGauge AI uses an AI-powered DNI system that provides you transparent data about campaign performance and visitor intent. This helps you to make smarter decisions supported by real attribution data. With this system, you can:

With this system, you can:

Attribute every call to its actual marketing source.
Improve ad expenses by prioritizing the channels that deliver the strongest results.
Display localized numbers that help in creating a more familiar and trustworthy customer experience.